Clickbooth: Pioneers in the Performance Marketing Landscape

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Erin Cigich, CEO
The field of performance marketing burgeoned from an increased need for competitive, agile customer acquisition in an increasingly digital era. Recognized as the #1 CPA (cost per action) network in the world by mThink for three years running (2017, 2018, & 2019), Clickbooth offers strategic performance marketing solutions for its clients. As Erin Cigich, the CEO of Clickbooth explains, “We work with marketers and partners to understand their goals, then match their needs and services to help drive consistent, quality traffic through a diverse array of channels.”

Founded in 2002, Clickbooth has been a pioneer within the performance-marketing industry for over 16 years, successfully aiding businesses and entrepreneurs in acquiring new customers at scale by connecting them to experienced promotion partners. Clickbooth’s leading position in the industry is reflected in its proprietary patent-pending platform. This technology enables marketers to build their own lead generation campaigns and drive traffic through channels such as native, social, mobile, and more. Not only does this increase client autonomy, it provides them with easy access to campaign-specific dashboards with details pertaining to campaign performance and payments.

“We take immense pride in being an industry leader built upon brand trust, team acumen, and technological innovation,” says CEO Cigich, “Our proprietary platform technology is just one example of how we are leading this industry and developing a premier performance marketing ecosystem.”

Powered by Artificial Intelligence (AI), Clickbooth’s technology is capable of identifying target customers to help clients build more strategic campaigns. Experienced account managers— who help marketers navigate through and optimize the platform —form an integral part of Clickbooth’s client success model. An international company, Clickbooth conducts business in a diverse array of verticals including auto, finance, and life insurance.


Our vision is to continue building the premier performance marketing ecosystem and to pioneer the shift of all online advertising to a Performance-Based model


To cite a success story, a large auto insurance company recently partnered with Clickbooth to determine its target customers and develop relevant campaigns. In a short amount of time, Clickbooth helped establish campaigns to align with client ROI goals and generate a seven-figure investment. Clickbooth’s efforts helped to facilitate client acquisition, increasing the client’s year-over-year growth by 7,600%.

Clickbooth continues to rapidly expand the capabilities of its services, and has successfully added three companies to its portfolio since 2017. ThriveTracker - the world’s leading performance marketing tracker - along with Adperio, a top CPI (cost per install) mobile network, and Ignite OPM, an award-winning affiliate marketing agency, are now part of the Clickbooth family. With a skilled group of leadership and an ardent team committed to improving the solutions portfolio, Clickbooth is vigorously developing an industry-leading performance marketing ecosystem.

“Our greatest asset is our team of incredibly passionate, experienced individuals who are dedicated to integrity, strategic ingenuity, and innovative solutions,” says CEO Cigich. “Our vision is to continue building the premier performance marketing ecosystem and to pioneer the shift of all online advertising to a Performance-Based model.”

Clickbooth News

Brad Dobbins Promoted to President of Clickbooth

SARASOTA, Fla: Clickbooth (Clickbooth.com, LLC) has announced that Brad Dobbins has been promoted to President of Clickbooth effective immediately. Brad will continue to report to Erin Cigich, CEO of Clickbooth.com, LLC and its divisions.

"Brad Dobbins is a dynamic leader who has distinguished himself during his 10 year tenure here at Clickbooth," said Erin Cigich, CEO of Clickbooth. "His strategic thinking capabilities, strong business acumen and outstanding reputation within the Performance-Marketing industry will be tremendous assets in this role. The time has come for Brad to take the next step forward in his career, and I couldn't be more pleased and supportive.”

Prior to this promotion, Dobbins served in various sales roles at Clickbooth. Most recently as Clickbooth’s Executive Vice President of Affiliates, where he led the team in overall strategy and execution of sales within the publisher channel.

“I am excited and honored to take on this role and look forward to partnering with Erin and our talented senior leadership team to deliver on our 'Think Bigger' vision, our industry leading technology and stellar reputation within the space will help accelerate the strategic actions we’ve outlined to drive growth within Clickbooth’s Performance-Marketing ecosystem,” said Dobbins.

Tony Aldarondo Appointed Clickbooth's Vice President of Marketing

SARASOTA, Fla: Clickbooth (Clickbooth.com, LLC) has announced that Tony Aldarondo has been promoted to Vice President of Marketing effective immediately. Tony will continue to report to Erin Cigich, CEO of Clickbooth.com, LLC and its divisions.

“We are proud to announce Tony Aldarondo’s promotion to vice president,” said Erin Cigich, Clickbooth’s Chief Executive Officer. “Tony has done an amazing job elevating our marketing strategy and execution within Clickbooth. His skills, experience and strong marketing acumen have contributed to the achievement of our overall strategies and created substantial growth opportunities for all of our business divisions. Supported by a talented and dedicated team, Tony will continue to play a key role in the success of our strategic vision in 2019 and beyond.”

Prior to this promotion, Aldarondo served in senior marketing roles at Restaurant.com and LG Electronics. Most recently as Clickbooth’s Director of Marketing, where he developed and led a team responsible for Clickbooth’s corporate marketing strategy and execution.

"Since joining Clickbooth, I have been extremely fortunate to work with outstanding teams throughout the organization," said Aldarondo. "High-performing people are core to our DNA, and are critical to ensuring we execute a thriving marketing strategy. Being chosen to lead Clickbooth’s marketing team truly is an honor, and I can’t think of a more exciting time to help drive Clickbooth’s Performance-Marketing ecosystem vision to completion.”

Company
Clickbooth

Headquarters
Sarasota, FL

Management
Erin Cigich, CEO

Description
Clickbooth offers a performance marketing platform that connects advertisers with affiliates who drive significant, high-quality customer traffic

Clickbooth