Understanding The Expanding Benefits Of Marketing With Video
Category: Marketing | Presented By: Aberdeen Group
Video is a powerful medium that can be used to address a wide range of business challenges. While video’s use in business may start with simple marketing videos, it has the potential to do so much more.
Marketing with video is unlike marketing with any other tactic, tool, technology, or channel.
This whitepaper explores the impact of marketing with video – not only in terms of marketing performance, but with regard to the business as a whole.
Key takeaways from this whitepaper:
How to extend video’s value to the organization at large, optimize the technologies that integrate with or amplify video-based interactions
How to stay ahead of the curve on effective video deployments
Four general categories the marketing initiative adoption rates roll into